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The perfect program

Sarah Rizvi
0
51
There is no defined formula for chalking out the perfect partner program. Rather, it is a jumble of tools and tricks that you refine as you address the changing market dynamics and partner requirements. While the basic ingredients remain marketing and sales support, incentives and rewards, deal registration etc, everyone has a different approach when creating their partner program.

On a growth trajectory

Sarah Rizvi
0
23
Security continues to be of prime importance for the video surveillance industry, especially with the market’s transition from analog to IP. Market research shows that demand for security cameras in the Middle East is continuously growing, consequently boosting demand for data storage in the surveillance market. 

It’s time to rethink your security strategies

Sarah Rizvi
0
41
Everything around us today is about digital, connectivity, cloud, social and finally claiming the centre-stage, security. Cyberthreats continue to affect enterprises and service providers while end-users remain prime targets of phishing, fraud, identity theft and ransomware. With multiple points of entry and a variety of vulnerabilities available to attackers, what remains to be answered is if organizations improve their security posture

VR in transition

Sarah Rizvi
0
69
Virtual Reality is not something new and the technology has been around for quite some time now. Most of the hype and innovation in VR has been in the consumer segment offering gamers a rich, interactive gaming environment which is probably why most of us associate VR with gaming. However, VR has huge potential beyond the consumer space and offers a lot of scope in the commercial world too, even though VR still seems to be in its infancy stage […]

Shaping 2018: For better or for worse

Sarah Rizvi
0
108
The rapid development of smart technology, combined with increased reliance on cloud services and the impact of big data and IoT, has redefined the way people interact and how companies do business. Unsurprisingly, the enterprise sector in the region is experiencing widespread digital disruption and is faced with the opportunity to rethink its data infrastructure and look at interconnection as a critical business requirement.

Channeling towards success

Sarah Rizvi
0
92
2017 remained a disruptive year for the Middle East channel business. On one hand, the year witnessed a number of mergers and acquisitions while on the other, some businesses downsized owing to several factors including geopolitical tensions in the region, low oil prices and other macro factors affecting regional economies. This in turn caused extended payment cycles and financing to dry up

A land of great potential

Sarah Rizvi
0
59
Africa is an exciting market with great prospects and is being projected as the next emerging market. This is probably the right time to be operating in Africa considering that its economies are growing and its industries are embracing technology. Not only is cloud adoption increasing, internet is also becoming more affordable and accessible which can be leveraged by organisations to use technology to expand their businesses. Also, the absence of a cumbersome legacy infrastructure has given Africa a distinct […]

Data is of prime importance

Sarah Rizvi
0
102
Data is of prime importance regardless of whether you are doing business online, delivering better patient care, sequencing the next discovery, delivering your software via SaaS, or evolving your business analytics to real time. The increasing adoption of IoT and digital transformation has given rise to a seemingly interminable production of data. 

Surviving hack attack

Sarah Rizvi
0
22
The market is abuzz with discussions on how the security landscape is evolving and analyst firms are ready with their predictions on the increase in spending on cybersecurity. However, there only seems to be a rise in the number