Nutanix enhances its channel charter

Nutanix,announced that it is enhancing its channel charter, Power to the Partner, to extend opportunities to value-added distributors (VAD) and global systems integrators (GSI) along with additional opportunities for resellers. The new updates provide benefits to partners across industry, size and function in order for all Nutanix partners to succeed and grow with their Nutanix business. This comes on the heels of Nutanix recently announcing a partnership with Intel to allow GSIs and VADs to gain more autonomy and deliver their own branded hyperconverged infrastructure solutions.

Rodney Foreman, VP of Global Channel Sales, Nutanix

As part of the new components of the program, Nutanix has laid out features designed specifically for VADs to provide access to incentives to help them easily capitalize on the multi-cloud, multi-platform and multi-workload opportunities in the market. Benefits for VADs under the new program include:

  • A self-service channel for simplified quoting and ordering with a new value-added Distributor Price Book
  • Electronic Data Interchange (EDI) Integration to give distributors a faster time to revenue with Quote-to-Cash Automation
  • New incentives to reward VADs for focus, enablement and partner management at the Pioneer level within Nutanix’s largest selling geographies

“We launched Power to the Partner in order to ensure that all our partners have equal access to opportunities to evolve and grow their businesses. Since bringing the charter to market, we have listened to feedback from our partners, and have made an effort to quickly respond to their suggestions to extend the program to all partners from resellers to GSIs alike. As we look to help customers modernize their datacenters and embrace multi-cloud solutions, it is essential that every partner has the tools they need to help us carry out this goal,” said Rodney Foreman, VP of Global Channel Sales, Nutanix.

Power to the Partner is also adding a new Influence Incentive Program, which rewards partners who significantly contribute to a customer purchase. Partners with strategic relationships and influence with customers who may not be transacting on the sale of a deal – can now receive an Influencer Incentive if they are Scalers, Masters or authorized GSI partners.

Additionally, since the original launch of Power to the Partner, Nutanix has further clarified distinctions between the reseller partner tiers in the charter. Partners will now have discounting and pricing on approved opportunities which are enhanced as they move up the tiers of the charter. With new distinctions between tiering, partners will see further benefits from investing time and resources into selling Nutanix solutions. Starting in February 2019, Nutanix is also providing partners with XLAB software licenses for Scaler and Master partners. In order to obtain more autonomy over selling Nutanix products, Scaler and Master partners will now have access to full-featured licenses for a broad range of Nutanix software solutions to leverage in their lab environment

 

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