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Paladion taps mid-market segment through partners

Paladion taps mid-market segment through partners


Preventing an attack is nearly impossible and security experts have repeatedly stressed that getting breached is inevitable. The increasing instances of targeted cyber-attacks, thus call for faster detection and shorter response time, to prevent the breach from becoming catastrophic.

Amit Roy, Executive Vice President and Regional Head EMEA, Paladion

Paladion’s Managed Detection and Response (MDR) service is designed to provide enterprises with a cost effective solution to enhance their cyber security. The company has also incorporated AI with MDR which has been well received by customers. Highlighting the company’s goals to lead the market in MDR managed services, Paladion’s EVP and Regional Head EMEA, Amit Roy said, “A major portion of Paladion’s business in this region is through MDR services. In fact, we are now providing some of our customers in Saudi and UAE with managed services completely on cloud, which is a concept that was completely unheard of earlier.”

“We have successfully closed our financial year and from this region, UAE and Saudi fared phenomenally well for us. In these markets, we already have a strong footing in the enterprise domain and this year our focus will be to address the security needs of the mid-market segment.

However, there will be a change in our selling approach for these markets. We will continue our direct-selling model for enterprise customers but we will also engage with channel partners to tap into the regional mid-market segment. Last year we had tied up with some partners in East Africa and few countries in Middle East, encouraged by the response we will continue to selected markets through channel partners to give us depth and reach into new markets.

Commenting on the company’s expansion plans and strategies for Africa, Roy adds, “We will break into new markets in Africa through partners. We have already identified some managed services partners in the continent that did not offer any security services earlier but are keen to offer Paladion’s services as value add.

The company has also expanded its customer base to include aviation, education and realty to its existing customer base in the telecommunication, banking and government sectors.