Shift Technologies, Google ink cloud partnership

Shift Technologies, an AW Rostamani Group Company and Google Cloud have announced a partnership to provide customers in the Middle East market with Google’s latest technology in artificial intelligence, machine learning, big data and data analytics through its cloud platform.

“It is an honour to have been chosen by Google as a partner reiterating Shift Technologies’ professionalism, ability to work with a list of prestigious clients, and our track record of successfully delivering complex and highly advanced projects,” said Yousef AlBarkawie, CEO of Shift Technologies. “With this partnership, Shift Technologies has ensured that the best and most advanced technology in the world is available to clients within the Middle East.”

Abdel Wahed Bendaoua, Head of Google Cloud MEA said, “Our latest partnership with Shift Technologies allows us to continue delivering on our commitment of providing consumers in this market with Google’s latest technology. Consumers here in the Middle East are becoming ever increasingly tech-savvy and we are glad to be able to cater to this. Together, Google and Shift Technologies are able to empower local technology leaders and every day customers to achieve their ‘smart’ needs.”

Customers using this platform will only pay for what they use, and will have the option to scale up and down across the platform with a “click of a button.” Google’s cloud platform is mainly aimed at developers who want to build and deploy new apps, and due to the fact it is accessible via any device anywhere in the world, the cloud offers services for back-end, mobile, and web solutions making it a popular digital solution for a variety of users.

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