Xerox Emirates appoints new Sales Director

Phil Coles, Sales Director, Xerox Emirates

Xerox Emirates, today announced the immediate appointment of Phil Coles as the Sales Director of Technology.  The appointment of a Phil Coles, along with the move to its new facility in IMPZ (International Media Production Zone), forms a solid foundation which enables Xerox Emirates to effectively pursue its new business strategy for 2011.

Phil will lead the technology business toward delivering on the aggressive growth plans set for 2011 and beyond. The strategy centers on positioning Xerox Emirates as the number one choice in the markets in which it serves by creating value through its differentiated document services, people and partners.  To achieve this Phil will concentrate on the development of the sales force within the framework of operational excellence, using the advanced principles and tools to establish the best sales operation and results within the industry.

 “We welcome Phil to the team and look forward to incorporating his experience and expertise into our 2011 strategy. His strategic action will guarantee that Xerox Emirates further expands its leading position with the market as result of emphasized focus on providing the most valuable range of business process and document management solutions and services in the region, enlarging our channel and partner network, delivering strategic value to existing and future customers and broadening our product range to ensure that we provide solutions for each and every document need. ” said Andrew Hurt, General Manager, Xerox Emirates.

Phil Coles joins Xerox Emirates from Xerox UK, with over 25 years of sales operational experience both direct and indirect with Canon and Xerox. He is a graduate of Loughborough University in the UK.

“I am excited and look forward to fresh optimism as well as synergizing all the sales team’s energy toward growing and developing the sales operation within Xerox Emirates to increase its industry lead.” said Phil Coles, Sales Director, Xerox Emirates.

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