RSA, the Security Division of EMC, recently announced a number of enhancements to its global RSA SecurWorld channel partner programme, designed to further empower RSA’s channel partners in helping customers address evolving security challenges.
The programme enhancements can aid channel partners to more competitively position themselves with their customers as experts on RSA products and services and can help enable increased profitability through the sale of RSA’s broad portfolio of security solutions.
“RSA is continuing to make sure that our channel partners have the tools and support they need to sell new solutions like those in the IT-GRC space, and to offer security-as-a-service,” says Karel Rode, principal consultant at RSA Southern Africa. “By evolving the RSA SecurWorld Programme and offering one central location where channel partners can access all the tools, resources and applications they need, we continue to add more value to our partner relationships, delivering a programme that helps our channel partners grow their businesses.”
RSA enhanced the programme based on feedback from its channel partners.
Enhancements include:
Rewards for partners who sell RSA Archer eGRC platform solutions. RSA SecurWorld partners, who are certified on Archer Products, will continue to receive benefits when they resell RSA’s Archer Suite of products. Other RSA SecurWorld partners can obtain benefits when they refer Archer related business directly to RSA. In early 2011, the full suite of products will be made available to RSA’s global SecurWorld partners.
An MSSP Programme for partners who already provide managed security services and those looking to launch their own MSSP offering. Managed security services providers (MSSPs) offer the specialised expertise, service levels, and scale and scope efficiencies that help unburden their clients from the cost of compliance and help manage security risks. In addition to its products and solutions that can be offered and consumed as a service, the RSA offering for MSSPs includes security consulting, professional services, and customer support components backed by flexible financial options. RSA offers these partners the resources and tools they need to either build and launch a new MSSP offering or just improve their existing services.
A new and improved Partner Portal. RSA Partner Central is a newly designed RSA Partner Portal, offering RSA SecurWorld partners the tools and resources needed to sell, service, and support the full range of RSA products and solutions. It features new enhancements that allow channel partners to engage more closely with RSA, and for them to share visibility into their business, pipeline, opportunities, and RSA SecurWorld Program status. Channel partners will benefit from enhanced online training capabilities, a virtual demo centre for RSA products, and fast start training curriculum for RSA products and the RSA SecurWorld programme.
“These improvements will help increase the value of being an RSA SecurWorld channel partner while making it easy to do business with RSA,” says Rode. “Our channel partners are a strategic part of RSA’s business and an extension of our own sales and marketing teams. Our continued investments in the RSA SecurWorld Programme are focused on delivering greater revenue and profit opportunities for our channel partners.”
The RSA SecurWorld Programme is structured to enable more channel partners to meet rapidly growing information security market opportunities.
